As music critic Jon Bush wrote in retrospect: Pepper of hip hop", De La Soul's debut album 3 Feet High and Rising was considered the forefront of the subgenre.
The classic debut albums 3 Feet High and Rising, People's Instinctive Travels and the Paths of Rhythm, and Bizarre Ride II the Pharcyde achieved minor commercial success as they garnered immense acclaim from music critics, who described the records as managing to be both ambitiously innovative but playful masterpieces, hailing the artists as the future of hip hop music as a whole. Arrested Development, along with The Fugees, stand as some of the first few alternative rap to be recognized by mainstream audiences. Similar to the alternative rock movement, alternative hip hop segued into the mainstream at the dawn of the 1990s. Originating in the late 1980s, in midst of the golden age of hip hop, alternative hip hop was headed primarily by East Coast groups such as De La Soul, Jungle Brothers, A Tribe Called Quest, Pete Rock & CL Smooth, Brand Nubian, and Digable Planets in subsidiary conjunction by West Coast acts such as The Pharcyde, Digital Underground, Souls of Mischief, Del the Funky Homosapien, and Freestyle Fellowship as well as certain Southern acts such as Arrested Development, Goodie Mob, and Outkast. Eminem is also the best selling artist of 21st century having sold over 72 million units in the past two decades. An all-time best alternative hip hop music artist is Eminem, followed by Tribe Called Quest, De La Soul, Hieroglyphics, Pharcyde, Digable Planets, Das EFX, and Black Sheep.
Alternative hip hop acts have attained much critical acclaim, but receive relatively little exposure through radio and other media outlets. The alternative hip hop movement has expanded beyond the United States to include the Somali-Canadian poet K'naan, and English artist M.I.A. A resurgence came about in the late 1990s and early 2000s at the dawn of the digital era with a rejuvenated interest in independent music by the general public.ĭuring the 2000s, alternative hip hop reattained its place within the mainstream, due to the declining commercial viability of gangsta rap as well as the crossover success of artists such as Outkast and Kanye West. The commercial and cultural momentum was impeded by the then also emerging, significantly harder-edged West Coast gangsta rap. While some groups such as Arrested Development and The Fugees managed to achieve commercial success before breaking up, many alternative rap acts tended to be embraced by alternative rock listeners rather than hip-hop or pop audiences. Instead, they blur genres drawing equally from funk and pop/rock, as well as jazz, soul, reggae, and even folk." Īlternative hip hop developed in the late 1980s and experienced a degree of mainstream recognition during the early-to-mid 1990s. AllMusic defines it as comprising " hip hop groups that refuse to conform to any of the traditional stereotypes of rap, such as gangsta, bass, hardcore, and party rap. Alternative hip hop (also known as alternative rap) is a subgenre of hip hop music that encompasses the wide range of styles that are not typically identified as mainstream.
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